Smartwares Group
What we did
CGI
Smartwares Group
We are excited to collaborate with the Smartwares Group to create advanced CGI locations for their household appliance brands, Princess and Tristar. These CGI environments allow us to seamlessly switch products while preserving the unique brand aesthetics. This approach ensures a consistent look and feel across all visuals, enhancing the overall brand narrative. Our innovative CGI solutions enable us to capture various angles and settings, showcasing each product’s versatility and quality, whether it’s a sleek blender from Princess or a robust airfryer from Tristar.
By utilizing these dedicated CGI locations, we maximize output and efficiency, quickly adapting to new product releases and marketing strategies without compromising quality. This scalable and adaptable approach maintains the integrity of each brand’s identity, positioning the Smartwares Group at the forefront of digital marketing in the household appliance sector. Additionally, this approach speeds up the time to market, as digital products are readily available for packaging and other marketing and sales purposes, ensuring swift and effective market entry.