A great collaboration between Wenneker.Amsterdam and Peek on the latest campaign for Makro. Makro, Mooi Meegenomen showcases how Makro is the number one trusted partner for horeca professionals, supporting them with an extensive range of services: from delivery to stores and an expansive webshop.

Wenneker.Amsterdam is responsible for the strategy and creative concept behind “Mooi Meegenomen,” and executed the full production in close collaboration with the experts from Makro and Peek. Through documentary-style films and photography, we celebrated the hard-working entrepreneurs in the food industry, showing how Makro helps them every day to run their businesses more efficiently.

Working with director Sjors Baarveld, we captured the real stories of restaurant owners, focusing on how Makro’s reliable service helps them focus on what matters most, delivering quality to their customers.

Using the power of PAKT, we collaborated on the photography, bringing visual consistency across all campaign assets
This project is a perfect example of how we, at Pakt execute modular campaigns that work seamlessly from strategy to final production. It’s the kind of synergy that results in campaigns that truly deliver.