Amstel

Sunshine & Sausages

CGI

Amstel

Key visuals for Amstel Radler. All the different elements have been shot separately so it’s easy to make transitions between flavors, products or even brands. The bottle, the glass the can, the ice and fruits have all been shot separately so it’s easy to build a new flavor, change an artwork in the future. The whole idea with this approach is, that our client can easily ask for a new brand, or flavor without making huge costs for creating another complicated key visual. That’s how we scale your content and giving it a longer lifespan.